BUAD discussion question

Using information from the HP or Alphabet case…pick one of the cases in the links below:

  1. Explain the corporate strategy for the firm (vertical integration, diversification, geographic scope). Be sure to address the following questions:
  • In what stages of the industry value chain does the company participate?
  • What range of products or services does the company offer?
  • Where do they compete geographically?
  • Explain sources of value and sources of costs associated with their strategy. Use concepts from the text chapter and data from the case to support your explanation.

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