Business Plan – Discussion board question – must have book

Each of the following components of the business plan should be used as headings and begin on a separate page. For your chosen business: Create a marketing plan and marketing strategy.

  1. Build a brand image.
  2. What forms of advertising and marketing will you use?
  3. How will you publicize your business?
  4. How will you tap into social media to advertise your business?
  5. How will you utilize personal selling to market your product.
  6. Discuss how you will finance your start up. Provide specific support for your response.
  7. Discuss how you will prepare for contingencies
  8. What will be your harvest plan?
  9. What are some important biblical concepts to consider in this part of the business plan?

(Must have textbook

Allen, K. L. (2012). Launching new ventures (6th ed.). Mason, OH: Cengage Learning. ISBN: 9780538481793).

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