Case analysis: Societe Generale (A): The Jerome Kerviel Affair
Knowing how to analyze a case will help you attack virtually any business problem. A case study helps you learn by immersing you in a real-world business issues—and makes you a decision-maker. A case presents facts about a particular organization and you must focus on the most important facts and use the information to determine the best (of multiple alternatives) course(s) of action to deal with the problems you identify.
A case study analysis must not just summarize the case. It should identify key issues and problems, and outline and assess alternative courses of action.
In this case, you will look at internal controls at Societe Generale, why it is important to consider the right strategy and design of an internal controls structure.
Required for the Analysis of a Case Study:
You are presenting your analysis to the board of directors. Create a 7–10 slide PowerPoint presentation analyzing the Societe Generale (A): The Jerome Kerviel Affair and add a voice over to the presentation (Use this link as a guide to add voice over to the PowerPoint presentation). You can utilize the Writing Center for assistance in creating an Effective PowerPoint presentation.
Format: PowerPoint must include these headers
- Title page
- Company and Situation: Describe the Company and Situation
- To begin your case study analysis, discuss the critical incidents that have contributed to the current position of the company. Here you must identify the most important facts surrounding the case.
- Does the problem or challenge facing the company come from a changing environment, new opportunity, a declining market share, or inefficient internal or external business processes?
- Strengths, Weaknesses and Alternatives: Identify Strengths and Weaknesses as well as Alternatives
- Examine the value creation functions of the company and specify alternative courses of action.
- List the courses of action the company can take to solve its problem or meet the challenge it faces. What changes to organizational processes would be required by each alternative? What management policy would be required to implement each alternative?
Remember, there is a difference between what an organization “should do” and what that organization actually “can do.” Some solutions are too expensive or operationally difficult to implement, and you should avoid solutions that are beyond the organization’s resources. Important: Identify the constraints that will limit the solutions available. Is each alternative executable given these constraints?
- Implementations: Analyze Implementations This portion of the case study analysis requires that you identify and analyze the structure and control systems that the company is using to implement its business strategies. Evaluate organizational change, levels of hierarchy, employee rewards, conflicts, and other issues that are important to the company you are analyzing.
- Recommendations: Make Recommendations The final part of your case study analysis should include your recommendations for the company. Every recommendation you make should be based on and supported by the context of your case study analysis, i.e., what you have already written.
- References: Reference page
Check for correct spelling, grammar, punctuation, mechanics, and usage. Citations should use APA style.
Your analysis of this case and your PowerPoint submission should reflect an understanding of the critical issues of the case; integrate the material covered in the text and present concise and well-reasoned justifications for the stance that you take.
Make sure your document includes:
- Your name
- Course name and section number
- Unit number
- Case name
- Page numbers
Directions for Submitting your Assignment
Compose your Assignment in a PowerPoint presentation and save it as U