chapter six home work

Assignment 1 – Special Project

George Ritzer has identified four major characteristics of what he terms the McDonaldization of society (Review Chap 6:3).

For this assignment you are going to do some observational research at a McDonald’s restaurant and Another fast food restaurant of your choice. At each location you are to observe and record examples of each of the four characteristics identified by Ritzer. Be as specific as possible.  Pictures are welcome.  (HINT: the four characteristics are Efficiency, Predictability, Uniformity, Control)

This is a chance for you to use your Sociological Imagination!


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