Refer to the Topic Material, “Chapter 1 – Fundamental Issues in Business Forecasting.” (SEE LINK BELOW). This resource includes a discussion of unrealistic expectations and forecast accuracy. How have you seen this demonstrated in your organization or industry? Describe the forecasting scenario and the “prediction” that did not come true. What conversations did management have surrounding this issue? How would you mitigate expectations for a situation like this in the future?
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