Research Report : External Environment Analysis

Assignment Requirements:

1) Select Industry – Each member of the group will select a different industry to analyze

2) Analyze the five forces within the industry and provide an assessment as to the industry’s attractiveness.

3) Use outside sources

4) 3-page limit (appendices and references are counted separately)

5) This is an individual assignment please treat it as such

6) APA formatting is required

7) Cover page should include your name and the industry

Yahoo! Finance can provide listings of companies in each industry if you are uncertain what the industry contains

Industry: Department Stores

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