Week 2 Assignment

Write a four-page paper on conducting marketing research. Discuss a purchase that you made based on product influences, price influences, promotion influences or place influences.  The assignment needs to be done in the APA format. This assignment may be used as part of your Marketing Plan which is due in week seven. While doing this assignment, think about a company you would be interested in creating a marketing plan for. Marketing Research is a section of the marketing plan.

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Week 2 Assignment

Write a four-page paper on conducting marketing research. Discuss a purchase that you made based on product influences, price influences, promotion influences or place influences.  The assignment needs to be done in the APA format. This assignment may be used as part of your Marketing Plan which is due in week seven. While doing this assignment, think about a company you would be interested in creating a marketing plan for. Marketing Research is a section of the marketing plan.

Please submit your assignment here and it will also check originality.

Assignment is due on Sunday at midnight.

"Order a similar paper and get 15% discount on your first order with us
Use the following coupon
"FIRST15"

Order Now

Week 2 Assignment

Write a four-page paper on conducting marketing research. Discuss a purchase that you made based on product influences, price influences, promotion influences or place influences.  The assignment needs to be done in the APA format. This assignment may be used as part of your Marketing Plan which is due in week seven. While doing this assignment, think about a company you would be interested in creating a marketing plan for. Marketing Research is a section of the marketing plan.

Please submit your assignment here and it will also check originality.

Assignment is due on Sunday at midnight.

"Order a similar paper and get 15% discount on your first order with us
Use the following coupon
"FIRST15"

Order Now

week 2 assignment

Review Alcoa’s (Links to an external site.)Links to an external site. website.   http://www.alcoa.com/global/en/home.asp

In a two-page paper (not including the title and reference pages) you must:

  • Describe how you would classify Alcoa’s ethical work climate. In your description, address which type of community it is (see Section 4.2): geography-based, identity-based, organizationally-based, and/or virtually based.
  • Explain the role top management commitment plays in developing the ethical work climate and organizational performance seen at Alcoa.
  • Define and discuss any two of the six cultural questions as they apply to Alcoa (see Section 4.3).

You must use at least one scholarly source in addition to the text and your paper must be formatted according to APA style guidelines as outlined in the Ashford Writing Center.  Note: Title must appear on the first page of text; headings must be used in all APA essays; and, the final heading of your paper must be the word: Conclusion.  Contact your instructor if you have any questions regarding proper formatting.

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Use the following coupon
"FIRST15"

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