What Hypothetical Research Design Can You Formulate?

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First Time Customers vs. Repeat Customers. What attracts customers to Carnival Cruise Lines and keeps coming back? A qualitative study.

Given the two methods below, develop a hypothetical design plan for each method based on your envisioned dissertation topic:

  1. Quantitative
  2. Qualitative

For each hypothetical design, provide a discussion of the appropriateness based on course texts and/or suitable supplemental foundational research sources.

Support your paper with a minimum of 5 resources. In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included.

Length: 5-7 pages not including title and reference pages
References: Minimum of 5 scholarly resources.

Leong, F., & Austin, J. (Eds.). (2006). The psychology research handbook: A guide for graduate students and research assistants. Sage Publications.

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