Sam Smith, owner and general manager of Campus Stationery Store, is concerned about the sales…

Sam Smith, owner and general manager of Campus Stationery Store, is concerned about the sales behavior of a scanner at the store.  He understands that there may be many factors, which may help explain sales, but he believes that advertising and price are major determinants of sales.  Sam collects the data given below with Y = SALES (# of sales), X1 = ADS (# of ads), X2 = PRICE ($),Regression Analysis: SALES versus ADS, PRICE ,The regression equation is,SALES = 157 + 4.33 ADS – 1.14 PRICE,Predictor Coef SE Coef T P,Constant 157.50 33.78 4.66 0.002,ADS 4.327 1.078 4.01 0.005,PRICE -1.1428 0.2677 -4.27 0.004,S = 10.1422,R-Sq = 82.9%   ,R-Sq(adj) = 78.1%,Analysis of Variance,Source          DF      SS      MS      F      P,Regression       2  3502.0  1751.0  17.02  0.002,Residual Error   7   720.1   102.9,Total            9  4222.1,Predicted Values for New Observations,New Obs    Fit  SE Fit      95% CI          95% PI,      1  52.20    4.67  (41.16, 63.25)  (25.80, 78.61), Values of Predictors for New Observations,New Obs   ADS  PRICE,      1  10.0    130,Correlations: SALES, ADS, PRICE ,        SALES     ADS,ADS     0.621,        0.055,PRICE -0.661   0.008,        0.037   0.982,Cell Contents: Pearson correlation,               P-Value,a. Analyze the above output to determine the multiple regression equation.,b. Find and interpret the multiple index of determination (R-Sq). ,c. Perform the t-tests on ?ˆ1and on ?ˆ2(use two tailed test with (??= .05). Interpret your results.,d. Predict the number of sales given that there were 10 ads and the price was $130. Use both a point estimate and the appropriate intervalestimate.

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